Support for independent business

We get it.

Starting out is tough. There's a lot to learn. And when cash flow's tight, there's a lot you have to do yourself.

There often comes a point though, when being a one-(wo)man band starts to become a false economy.

Whether it's at launch, in scaling your business, or revitalising it, the time you spend on branding and marketing is a direct hit to the time you have to actually do your job.

That's where we can help.

Giving you what you need to move forward...

Kick-off websites

Just need to get the hell online? Struggling with self-build platforms but want to keep control? We get you live fast with a professional-looking builder website that you can continue to develop when we hand over the keys.... and at a price that works for you.

This service is great for new entrepreneurs experiencing overwhelm, fatigue, perfectionism or time constraints. It's also great for more longstanding small business owners who have begun to understand the value of having a professional online presence beyond the socials but don't have the time or expertise to do this themselves.

Market positioning surveys

Knowing what makes you unique and how best to market yourself requires a bit of research.

Where do you sit within the broader market?
How do you stack up next to the competition?
Which market segment do you have an edge with?

A market positioning survey saves you invaluable time and money, especially during early-stage strategy development. It boosts confidence and credibility by moving you from intuition to real genuine insight. We know what you need and where to look.

Brand audits

Not getting the response you expect or need? Get independent insight on how you present through your existing touch points.

You’ll find out whether you’re really operating “on brand”, how you’re turning clients on (and off), opportunities specific to you and any risks posed in how you’re currently engaging. Findings are accompanied by actionable recommendations for optimisation or improvement.

Brand consolidations

Brand is way more than just a logo and colour scheme. It's the persona your clients are drawn to and trust.

Your brand is in your purpose, mission, vision, visuals, fonts, tone of voice, key messages, themes, and the way you operate. If you haven’t thought much deeper about it than name and logo, a consolidation exercise can help you build on what you’ve got to develop a mature brand persona. If you’ve been operating a while, it helps ensure your brand is still on point for both you and your audience.

Newsletters

Are your customers part of a community with a passion?

Deepen your relevance and reach by updating them with news they care about: sector developments, events, offers and/or topical issues.

We help you put in place systems to keep you on top of the latest. We can also help you craft your newsletter in a way that sells you without the sales.

Testimonial and case study harvesting

What others think about you and your offering needs air. Always. Testimonials and case studies help you to grow and expand your reach, your approach, your business.

We help you make it easy for customers to give useful feedback, and to present that feedback as the huge asset it is to your business.

We offer a dynamic range of services that support SMEs on specific aspects of branding and marketing.

Below are just some of those that we know can make a real difference to moving your business forward...

Get in Touch

We're passionate about supporting small business. If you're unsure whether we can help or whether you've got the budget, just reach out and we'd be happy to discuss with no obligation.